Many companies think humor is unprofessional and shouldn't be used in the workplace or when dealing with customers. Clearly, we disagree. If you have ever been in a strategy meeting with the Tribute Media staff, you likely had some good laughs. But when is humor too much, and how should you use it?
Inbound Marketing Blog
Traditional marking strategies will get your B2B marketing only so far. Today’s business has to think outside of the box to grab the attention of not only the business but also the decision makers. B2B digital marketing has a tendency to feel boring and mundane, but that does not always have to be the case.
A few years ago I went to a technical conference where there were various vendors in booths showing off their products. On the last morning of the event, it was a little quiet in the show and as I walked to one vendor’s booth, I commented, “Pretty quiet this morning, isn’t it?”
The response from the vendor was, “Nice, isn’t it?”
I sit in meetings with business owners and CEOs very often. My role in those conversations tends to the marketing side because of the services that Tribute Media offers.