The social media landscape is more competitive than ever. The secret is out, and businesses are jumping at the opportunity to reach large audiences on social media.
One of the best ways businesses use social media to reach new audiences? Social media advertising.
As a HubSpot partner agency, all of us at Tribute Media spend quite a bit of time using HubSpot’s tools. Although we might be biased, we’ve tried a lot of other marketing tools, and HubSpot continues to be one of our favorites.
One of the best features of HubSpot’s robust software is its social media tool. We’ve found so much value in HubSpot’s Social Media Management Software, and we’ve used other tools like Hootsuite, Sendible, AgoraPulse, and Buffer, to name a few.
Written by Taylor Munson and Logan Wonders
At Tribute Media, we’ve found the most successful marketing strategy is one that centers around your target audience. However, on social media, finding your target audience can feel overwhelming. To help, our social media specialist, Taylor, and inbound marketing coordinator, Logan, dive into some strategies to help businesses find their target audience on social media.
Having a social media presence is huge for businesses today.
Let's be honest, there are so many social media platforms out there that it can be incredibly difficult for businesses to know where to spend their time and money. Heck, it's even hard to know which platforms to choose as a consumer.
In our Top 10 list below, we highlight the demographics and optimal uses for each social media platform, helping you choose the best sites for your business goals and target audience.
Social media is an essential marketing tool for businesses. It can help you increase the visibility of your product or service and connect you with current and future customers.
As social media platforms have changed drastically over the years, so have the strategies needed for businesses to succeed. However, there is one strategy that’s been around for a while and is still an effective way to get your content in front of the right audience: #hashtags.
In this blog, we focus on the importance of hashtags and some best practices for usage on social media. Regardless of how active your business is on social media, incorporating hashtags into your strategy can have a big impact on the success of your efforts.
For businesses of all sizes, having a social media presence is no longer an option—it’s a must. Your customers expect you to be on social media, and it’s important for your business to stay relevant. After all, 90% of consumers say they buy from companies they follow on social media and 55% of consumers learn about new brands or companies on social media.
Chances are, you’ve been on social media today. Many social networking sites are now an essential part of our daily lives. We use social media to connect with friends and family, find information and entertainment, build our professional network, engage with our favorite brands, and purchase products and services.
If your business is on social media, you should have a strategy to guide your efforts. Otherwise, there's no organized approach to meeting your goals. Creating a social media strategy unique to your business goals will help you maximize your time and focus your efforts on what matters most.
Remember the days of needing a college email address in order to be verified to sign up for Facebook? Now, according to Hubspot, there are reportedly over 1.5 billion daily users on the social media platform - which makes a great case for your business to be there too.
