Inbound Marketing Blog

I can't believe that in 2015 this is a post that has to be written.

Not too long ago, I was sitting in a meeting of a local non-profit organization talking about their website. I was brought in as an outside consultant. Their web developer was in the room at the same time.

Now, I use the term web developer loosely. They are really a video group that programs in Flash. They develop websites in Flash along with presentations and other things that they do.

At one point during the conversation I realized how threatened they were by my presence when I asked about their mobile strategy.

“You mean about the Flash, right?” was the terse questioning.

The technological age has really pushed products to the limit when it comes to their life cycle. With new products and software replacing older versions faster than they can even be marketed, the speed of technology is still increasing at an exponential rate. It can sometimes very difficult to stay on top of these trends as a consumer, let a lone a business operating in the industry.